• background: The eChaser newsletter is produced by the Fort Worth chapters of the Society of
Professional Journalists, the Public Relations Society of America and the
International Association of Business Communicators.
• frequency: Monthly.
• distribution method: Posted to the internet around the first of the month. Members and advertisers
receive an e-mail announcing that the new issue is out.
• circulation: Close to 500 targeted newspaper, magazine, radio-TV, public relations, marketing
and advertising practitioners, educators and students in North Texas, plus
the colleagues throughout Tarrant and Dallas counties and beyond whom we know they forward the newsletter to. Then there’s the chapter SPJ member in the Hill Country, two around Houston, several in Waco and one Texas expatriate in Henderson, Nev.
the colleagues throughout Tarrant and Dallas counties and beyond whom we know they forward the newsletter to. Then there’s the chapter SPJ member in the Hill Country, two around Houston, several in Waco and one Texas expatriate in Henderson, Nev.
• cost to appear in the ad rail: $17/month ($200/year).
• proceeds: Awarding scholarships to deserving college students has a 60-year history
at Fort Worth SPJ and is a growing tradition at Greater Fort Worth PRSA. Ad sales generated by these organizations benefit their scholarship initiatives.
at Fort Worth SPJ and is a growing tradition at Greater Fort Worth PRSA. Ad sales generated by these organizations benefit their scholarship initiatives.
